new cars or beautiful models on display?

Sometimes I wonder whether the car companies are selling new cars or parading new female models on their shows? It has happened in any event. In fact most car companies tune their launching products on displaying beautiful female models. Is the customer ogling the new cars or the beautiful models wearing sexy outfits on display?. I bet the guys will stare at the new models than actually looking at the new cars. Even in Thailand one can observe it is the trend in motoring shows. Beautiful models outlining their bodies with the new cars. Go figure....what these beautiful models trying to seduce.........the cars or themselves? If you make a survey on the guys there, I am sure they will say the beautiful models than the new cars. Women always in the forefront...................yet they never use it to their advantage. I wonder why too. Maybe we will see something in this century.